The Most Important Parts of Your Dental Website

Business WomanIn the age of the internet, your dental website is more important than ever. Odds are good that your patients or prospective patients are checking out your website before making an appointment, and it’s vital that the most important parts of your site are up-to-date, user-friendly, and well-written.

Important Pages of Your Dental Website

Below are the five most important pages of your dental website, ranked in order of importance:

  1. Your Homepage – This is where you should have your mission statement clearly available.
  2. Dentist(s) Bio Page – On the bio pages for you and your staff, you’re providing your patients with the opportunity to get to know you and forge a bond with you and your staff before they even enter the office.
  3. The Contact Us Page – Obviously this is a pretty important page! Make sure your phone number, email address, and location are all available.
  4. About Us Page – On this page, you can tell the story of how your dental practice came to be and what makes you different from (and better than) the other dental practices in your area.
  5. The Services Page – Lastly, the Services page will let your patients know what types of procedures you offer at your practice.

When creating or revisiting your dental website, work especially hard on the above 5 pages. It’s also important to make sure you have clear images, simple formatting, and calls-to-action! Additionally, because your website is so important, we recommend seeking a professional to help you create it. These professionals can improve the aesthetics of your site, but can also help you to write content that is sure to drive more traffic to your dental website.

For more information about bringing in new patients, or if you have any other dental consulting needs, please contact CTC National. We will customize a program for you and your dental practice’s specific needs and concerns!

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