5 Of The Most Common Dental Website Mistakes

It can be a challenge to create a successful website – even for professional web designers! We understand that, as a dentist, you have quite a bit on your plate even before trying to design and monitor your practice’s website by yourself. It’s important that you don’t underestimate the value that a successful website can have for your dental practice. This is why we recommend hiring a professional or learning how to do it correctly.

Common Dental Website Mistakes

Below are a few of the most common mistakes that dentists make when setting up their websites, and why it’s important to avoid them:

1. Complicated Design – Keep the design of your website simple. Stick with lighter colors, and make sure the font is large enough to be read on any devices your patients may be using. Your website should be very user-friendly.
2. Hidden Contact Information – It’s important to make sure your phone number is visible on each page of your website. This is the most important part of your site and should be easily visible.
3. Leaving Your Site Alone – Make sure you’re updating your website with current information, regular blogs, and social networking buttons. Also, if using a CMS, ensure you are making regular updates to stay ahead with security and technology.
4. Assuming That You’ll Immediately See Results – You won’t see a flood of patients as soon as your website is up. It will be more of a slow trickle as you give your SEO (search engine optimization) time to work. Your SEO will rely on your knowledge of what terms your potential patients will be using to fine you. You also need to make sure you’re listed correctly in local search, dental directories, and online review sites.
5. Hiring An Amateur Web Designer – You certainly get what you pay for when it comes to web design! Make sure you’ve hired someone who is up for the job and review their previous work.

With the help from the professionals at CTC National, you can care for your patients and avoid making any mistakes with your website. For questions about dental marketing, or to speak to one of our professionals, please contact CTC National today.